The recent exponential increase in technological development has made the automation of workforce a more feasible reality. In the article “Fully Automated Luxury Communism,” Brian Merchant dispels apprehension towards an automation by proposing a Utopian like society which communally shares control of an automated workforce provided by the government as a non-profit service. Merchant illustrates the viability of his society by providing examples of companies such as “Uber,” the taxi service working towards full automation. Merchant strengthens his argument including diverse sources backing up his claim, but fails to address obvious criticism such as the necessary assimilation of the entire society to ensure the benefit is shared equally. In theory, this could be a Utopian society. However, the diversity of America, or any society in the world, will create great challenges as total assimilation is virtually impossible without a totalitarian government. The process of automation in society is undeniable, however converting a society to a foundation of automation would be virtually impossible. Another obvious flaw in the “FALC” argument is the lack of job market in a fully automated society. Automating the blue collar job market would create greater government dependency within the population and decrease government revenue from taxes. The lacking workforce could lead to various potential indirect effects such as an economic shift to fit such an automated society. Without revenue and a population supporting the economy, the local economy would likely collapse creating many long-lasting negative effects. The process of automation in society will naturally occur with the advancement of technology, however redefining society based on its automation could likely be adverse and will require extensive research to be deemed viable.